“Never skip your morning routine” - Maeva Cifuentes | Flying Cat Marketing
Maeva founded her content agency Flying Cat Marketing in 2019 to help companies do SEO properly. The agency now employs a tight-knit team of 10+ people full-time and its list of clients keeps growing.
How do you maintain your own wellbeing during challenging times for the company?
My main strategy is to never skip my morning routine—whatever happens.
In summer I was journaling, reading, exercising, having breakfast, and then getting to work. But in the winter I've made sleeping part of my morning routine. It’s much easier to wake up in summer time!
Also on Tuesdays and Thursdays, I’ve stopped taking calls completely to focus. Then on Mondays, Wednesdays, and Fridays—when I can end up having like 12 calls a day—I don't get any other work done in between calls. I'll just watch Netflix or something.
And that makes me feel like I still have my time to myself. I'm not just a machine trying to get through calls and get work done at the same time. When you have another call coming in 15 minutes, how much are you really able to think anyway?